Investing in the future includes the future of the communities we serve. There are a lot of ways we do it, some visible and others more behind the scenes. Building homes. Teaching financial literacy. Donating money and time to organizations that are the heartbeat of communities. Whatever form, we’re thankful for the partners that help us make a meaningful impact.

Serving those who served

In 2024, we continued our work with military nonprofits, Freedom Alliance, Operation Homefront and VAREP, to give back to veterans through three key programs:

Driven to Serve

Sixteen veterans (or Gold Star families) received a payment-free new vehicle in 2024. In total, we’ve donated 84 new vehicles since 2018.

U.S. Bank Home

In 2024, we donated four mortgage-free homes to veterans, bringing our total to 30 homes valued at a total of $8.1 million since 2013.

Home repair

Through our Repair Assistance for Military Personnel (RAMP) program, we have helped fund critical home rehab projects including replacing roofs, repairing sewers, and making homes accessible for veterans in need. Since 2017, 32 veterans and their families have received home improvements.

Additionally, more than 1,600 employees participated in at least one veteran-focused event hosted by our Proud to Serve business resource group in 2024!

Woman smiling in her car
Woman smiling in her car
Woman smiling in her car
Woman smiling in her carWoman smiling in her car

Increasing access to small business funding and homeownership

Another way we’ve contributed to communities is through growing our team that helps small businesses grow. In 2024, we doubled our number of Business Access Advisors (BAA) to 18 and expanded to six more cities. The program, launched in 2021, works to help small businesses gain access to capital, financial education and connections that can help their businesses flourish. Business Access Advisors are connectors. They don’t sell products or write loans. They build bridges to resources both in the bank and in the community. The BAA program is part of U.S. Bank Access Commitment®, the bank’s long-term approach to help close the wealth gap. We also launched a new initiative to develop bilingual mortgage loan officers. The eleven-person cohort is participating in a yearlong training and development program to become mortgage loan officers as part of the U.S. Bank Access® Home initiative.

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Website references and/or links throughout this report are provided for convenience only, and the content of such websites is not incorporated by reference into this report.